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Lithographic printing is often perceived as expensive, but in the right circumstances it delivers significant cost advantages. Understanding when litho printing makes financial sense helps businesses reduce unit costs, improve consistency and maximise value.

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This article will explore lithographic printing, considerations for design, impact on final print, essential knowledge for customers & general tips.

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Lithography was once considered an art, a specialised trade, today, it has declined to the point that most people would not know what it is.